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5 Social Media Tips for TikTok Brand Growth

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5 Social Media Tips for TikTok Brand Growth

TikTok is one of the most popular social media sites in the world, with more than 1 billion active users. Its easy-to-use interface, interesting content, and recommendation system based on an algorithm make it a great way for brands to reach their target audience.

In this blog post, we will discuss some of the best social media tips for TikTok brand growth that every entrepreneur should know.

  1. Create engaging content. TikTok is all about short, engaging videos that capture the audience’s attention in the first few seconds. Brands should aim to create content that is entertaining, educational, or inspiring. Some of the most popular types of TikTok content include dance videos, lip-syncs, challenges, and tutorials. The key is to make the content relevant to your brand and audience.

  2. Use Hashtags. Hashtags are an essential part of TikTok’s algorithm. They help users discover new content and increase the reach of your videos. When creating hashtags for your brand, make sure they are relevant, specific, and easy to remember. You can also participate in popular hashtag challenges to boost your brand’s visibility.

  3. Collaborate with influencers. Influencer marketing is a powerful tool for brand growth on TikTok. Partnering with influencers who align with your brand’s values and target audience can help you reach new followers and increase engagement. When collaborating with influencers, make sure to set clear goals, establish guidelines, and track performance metrics.

  4. Post Consistently. Posting regularly is key to building a strong presence on TikTok. Aim to post at least once a day to keep your audience engaged and interested. You can also use TikTok’s scheduling feature to plan your content in advance.

  5. Analyse performance metrics. TikTok’s analytics dashboard provides valuable insights into your content’s performance. Use these metrics to track engagement, reach, and follower growth. Analysing these metrics can help you identify what types of content perform best and make data-driven decisions to improve your brand’s growth on TikTok.

TikTok is a useful platform for business owners who want to grow the social media presence of their brand. Entrepreneurs can use TikTok to grow their brands by making interesting content, using relevant hashtags, working with influencers, posting regularly, and analysing performance metrics. By following these social media tips, your brand can stand out on TikTok and reach new audiences.

Integrating the Internet of Things into your Business

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Integrating the Internet of Things into your Business
Ten years back, it would have been weird to stand alone in a room and tell “Alexa” to order pizza- yet today, a large portion of us accept the virtual help that simulated intelligence gives. With the Internet of Things (IOT), shoppers would now be able to take on unthinkable undertakings effortlessly. Answering the front door from beach hundreds of miles away is easy; feeding the dog during a long night at the office requires only a few quick taps on a smartphone. With the majority of the accomplishments it makes conceivable, IOT tech has built up a notoriety for reclassifying how common buyers make the most of their at-home involvement. However, smart home devices constitute only a small tip of the overall IOT iceberg. Advances in technology stand to revolutionize the business world as much as if not more as they have our personal lives. Understanding what IOT can accomplish for business begins with comprehension IOT itself. Most lay people realize what these gadgets can do in their everyday lives; be that as it may, providing a technical definition is often an entirely different challenge.

What is Internet of Things?

The Internet of Things is simple to define. As the Guardian summarizes, “It’s about connecting devices over the internet, letting them talk to us, applications, and each other.” Maybe one of the most straightforward approaches to understand the internet of Things is with a model. We definitely realize you would now be able to get constant, moment data from a scope of gadgets. Let’s say you’re at work and an app on your phone alerts you to a sudden rainfall. Knowing that this will mean an increase in road accidents, you can then use apps such as Google Maps to get real-time traffic updates – and this information can be sent from your phone to your car’s navigation system without you needing to do anything. You can also begin controlling the temperature of your home before you return. Heat Genius is one example that “allows you to control your heating from anywhere via your mobile, laptop or tablet”. This all provides a convenient, safe and economical way to use technology because they’re all able to communicate with each other. In what ways can IOT be incorporated into business? We examine a portion of the ways:

1. Proficient data gathering

The Internet of Things takes into account increasingly proficient information gathering from various sources. Considering the tremendous measures of information that can be collected from different associated sources, organizations have a preference. Information from clients’ homes, workplaces, vehicles, telephones and perusing propensities would all be able to be utilized to reveal to you a lot. Whether it’s seeing how long users spend on specific parts of your website or obtaining feedback on service delivery, data from connected devices can provide thorough, real-time information that you can use to your business’ advantage.

2. Improved business insights & customer experience

Connected equipment in manufacturing, aviation, the supply chain, agriculture, healthcare, and many other industries, is creating more data streams and analytics potential, meaning that companies are gaining much greater insights into their business operations and how their customers use their products or services.

When a company understands how its customers use its products, they can better fulfil their needs and improve the customer experience.

The future of retail lies in connecting with the customer and reducing friction for them. The ‘need it now’ mentality of today’s shoppers sees convenience take precedence over brand loyalty, with many customers favouring online shopping.

3. New Products

The decent variety of associated gadgets additionally implies that organizations can begin thinking about the advancement of new items and administrations to offer customers. Regardless of whether it’s banks offering customers versatile applications, or stores permitting instalments with cell phones, clients anticipate that their comfort should be put high as far as need. This advantages your business as well since what’s advantageous and secure for clients is frequently progressively effective for you.

For the majority of its guarantee, the Internet of Things doesn’t promptly or quickly fit day by day use. Integration demands strategy, troubleshooting, and countless hours of work; executives will undoubtedly face growing pains. The sheer measure of work and thought that goes into applying IOT arrangements remains as a solid hindrance to the individuals who may somehow jump on the opportunity to exploit the innovation’s potential. Once more, while IOT is energizing for you and your business, we can’t neglect the security concerns the Web of Things presents. Businesses, however, should not steer clear of IOT solutions because they are imperfect or because they require company leaders to overcome logistical hurdles; the potential payoff is far too high. Moreover, IOT solutions will likely become a norm in business, making integration less of a tech-forward decision and more of a necessity for keeping up with the competition. Integrating IOT technology can and should be a priority; however, companies will need to have advanced analytics and development platforms in place to handle the influx of IOT data, as well as cyber security solutions that address any vulnerabilities that IOT technology creates in a company’s day-to-day systems.

Join our Waitlist: Be a Part of Positive Social Impact with Ourcauseaid.com

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Join our Waitlist: Be a Part of Positive Social Impact with Ourcauseaid.com

We, at ourcauseaid.com are glad to inform you that ourcauseaid.com has started accepting applications from non-governmental organizations to join our waitlist. We value your interest in joining our community and are delighted to join hands with you in achieving our aim of a meaningful positive social change.

To significantly impact the various communities, ourcauseaid.com, as a platform, links non-governmental organizations (NGOs) with volunteers and donors. To us, collaboration between these entities can contribute to significant change and empowerment for the less privileged in society.

In case you share in our goals and values as a non-governmental organization, please join our waitlist today by adding your name. You can register at http://forms.office.com/r/qz9gGcvPHZ, and will be contacted when there is an available spot.

We also urge you to visit http://aboutus.ourcauseaid.com for more information about our mission, approach, purpose, and strategy for creating significant social impacts.

Volunteers who are interested in offering their time and skills are also welcome. If you are enthusiastic about making a difference, please join us by registering at http://forms.office.com/r/nKkgW4Asu2.

We appreciate your interest in ourcauseaid.com. We look forward to positively impacting the world with our collaboration with you.

 

Faciotech’s Approach to Classifying Systems by Security Risk

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Faciotech’s Approach to Classifying Systems by Security Risk

Ensuring the security and confidentiality of sensitive data is an important consideration in today’s digital world, and system risk analysis plays a crucial role in this process. Faciotech is a company that specialized in performing system risk analysis, which involves classifying systems into one of three categories based on their level of security risk: high, medium, or low. These categories are determined by evaluating the sensitivity of the data processed and stored by the system, as well as the likelihood and impact of potential threat events.

The process of system risk analysis at Faciotech involves a thorough evaluation of the system and its data. Faciotech uses a combination of manual analysis and automated tools to assess the sensitivity of the data and the potential impact of threat events. This information is then used to assign an overall risk level to the system.

Low-security risk systems typically process and/or store public data, are easily recoverable and reproducible, and provide an informational or non-critical service. Examples of low-security risk systems might include public-facing websites or applications that provide information but do not handle sensitive data. Faciotech may take public credit for these systems by sharing the URL or project screenshots on their website and social media.

Medium-security risk systems typically process and/or store non-public or internal-use data, are internally trusted by other networked systems, and provide a normal or important service. Examples of medium-security risk systems might include internal company portals or customer relationship management (CRM) systems. For these systems, Faciotech will only share the firm’s name as a client, but will not disclose any details about the project.

High-security risk systems typically process and/or store confidential or restricted data, are highly trusted by networked systems, and provide a critical or company-wide service. These projects are considered confidential, and Faciotech will not take credit for them. Examples of high-security risk systems might include banking systems or school academic records systems.

Properly classifying systems by security risk is essential for ensuring the security and confidentiality of sensitive data. Inadequate system risk analysis can lead to serious consequences, including data breaches and loss of trust from customers or clients. By using a thorough and systematic approach to system risk analysis, Faciotech is able to effectively prioritize and address potential security threats for its clients.

In the broader context of system risk analysis, industry best practices and regulatory frameworks also play a role in ensuring the security of sensitive data. Faciotech adheres to these standards and guidelines in order to provide the highest level of security for its clients.

One Faciotech client, a major bank, had previously struggled with security breaches and data loss. After implementing Faciotech’s system risk analysis process, the bank was able to significantly reduce the risk of future breaches and improve customer confidence in the security of their data.

In conclusion, Faciotech’s approach to classifying systems by security risk is an important aspect of ensuring data security and confidentiality. By considering the sensitivity of the data and the potential impact of threat events, Faciotech is able to effectively prioritize and address potential security threats for its clients. Organizations should consider the role of system risk analysis in their own operations in order to protect sensitive data and ensure the security of critical systems.

 

The role of domain names in search engine optimization (SEO)

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The role of domain names in search engine optimization (SEO)

Search engine optimization (SEO) is the process of improving the visibility of a website in search engine results. This is important because higher visibility in search engine results can lead to more traffic, more leads, and more sales for a website. One of the factors that can affect a website’s visibility in search engine results is the domain name. In this article, we will discuss the role of domain names in SEO, and provide tips for optimizing your domain name for better search engine visibility.

First, let’s define what we mean by a domain name. A domain name is a unique name that identifies a website on the internet. It is typically used in the URL (uniform resource locator) of a website, and is used to access the website by typing the domain name into a web browser. Domain names are made up of several different components, including the subdomain, domain name, and TLD (top-level domain).

One of the key roles of a domain name in SEO is to provide context and relevance for a website. Search engines use various signals, such as the content of a website and the links pointing to it, to determine the relevance and quality of a website. The domain name is one of these signals, and can provide valuable information to search engines about the purpose and content of a website.

For example, if a website has the domain name “example.com”, this tells search engines that the website is a commercial website, as the “.com” TLD is commonly used for commercial websites. If the domain name is “example.org”, this tells search engines that the website is an organization, as the “.org” TLD is commonly used for organizations. In both cases, the domain name provides valuable information to search engines about the purpose and content of the website.

Another key role of a domain name in SEO is to provide branding and memorability for a website. The domain name is often the first thing that people see when they encounter a website, and it is often the part of the website that people remember. A memorable and brandable domain name can help to differentiate a website from its competitors, and can make it more likely that people will remember and visit the website again.

For example, if a website has the domain name “bestwidgets.com”, this tells people that the website is about widgets, and that the website claims to have the best widgets. This can make the website more memorable and brandable, and can make it more likely that people will remember and visit the website again. In contrast, if the website has a generic and unmemorable domain name, such as “widgets123.com”, it may be less likely that people will remember and visit the website again.

Now that we have discussed the role of domain names in SEO, let’s talk about how to optimize your domain name for better search engine visibility. Here are some tips for optimizing your domain name for SEO:

  • Choose a relevant and descriptive domain name: When choosing a domain name, be sure to select one that is relevant and descriptive. This will provide valuable information to search engines about the purpose and content of your website, and will help to improve your visibility in search engine results. For example, if your website is about widgets, a domain name such as “bestwidgets.com” or “widgetsr us.com” would be more relevant and descriptive than a domain name such as “xyzwidgets.com” or “widgetworld.com”.
  • Avoid using numbers and hyphens in your domain name: When choosing a domain name, avoid using numbers and hyphens. These can make your domain name less memorable and brandable, and can also make it harder for people to type and remember your domain name. For example, if your domain name is “bestwidgets.com”, it would be better than “bestwidgets123.com” or “best-widgets.com”.
    • Use a relevant and descriptive subdomain, if necessary: If you have a large website with multiple sections or sub-sections, you may want to use a subdomain to organize and differentiate those sections. In this case, be sure to choose a relevant and descriptive subdomain that provides valuable information to search engines about the purpose and content of that section. For example, if your website has a blog, a subdomain such as “blog.example.com” would be more relevant and descriptive than a subdomain such as “news.example.com”
      • Use keywords in your domain name: Another important factor to consider when choosing a domain name is the use of keywords. Keywords are words or phrases that are related to the content and purpose of your website, and can help to improve your visibility in search engine results. For example, if your website is about widgets, using keywords such as “widgets” or “best widgets” in your domain name can help to improve your visibility for those keywords in search engine results. However, be sure to avoid keyword stuffing, which is the practice of using too many keywords in your domain name, as this can have a negative effect on your visibility in search engine results.
      • Use a branded keyword in your domain name: In addition to using keywords in your domain name, you may also want to use a branded keyword. A branded keyword is a word or phrase that is related to your brand, and that can help to improve your visibility in search engine results. For example, if your brand is “Widget World”, using the branded keyword “Widget World” in your domain name can help to improve your visibility for that keyword in search engine results. This can also help to improve the branding and memorability of your domain name.
      • Use a relevant and popular TLD: As mentioned earlier, the TLD (top-level domain) is the part of the domain name that comes after the domain name and the subdomain. It is used to specify the type of website, and can indicate the purpose, industry, or location of the website. When choosing a TLD for your domain name, be sure to select one that is relevant and popular. This will provide valuable information to search engines about the purpose and content of your website, and will also make it more likely that people will remember and visit your website. For example, if your website is a commercial website, a TLD such as “.com” or “.net” would be more relevant and popular than a TLD such as “.info” or “.biz”.
      • Use a country-specific TLD: In addition to using a relevant and popular TLD, you may also want to use a country-specific TLD. A country-specific TLD is a TLD that is specific to a particular country, and that can indicate the location of the website. For example, if your website is targeted at users in the United Kingdom, a TLD such as “.co.uk” would be more relevant and popular than a TLD such as “.com” or “.org”. This can help to improve your visibility in search engine results for users in that country, and can also help to improve the branding and memorability of your domain name.

    By following these tips, you can optimize your domain name for better search engine visibility. This will help to improve the relevance and quality of your website, and will also make it more memorable and brandable. In turn, this can help to increase your visibility in search engine results, and can lead to more traffic, more leads, and more sales for your website.

 

The Importance of a Brand Kit in Establishing a Strong Visual Identity

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The Importance of a Brand Kit in Establishing a Strong Visual Identity

A brand kit is a set of elements that comprise a brand’s visual identity, such as its logo, color palette, font, and image style. It serves as a guide for presenting the brand consistently and professionally. A brand kit is crucial for businesses and organizations because it helps them establish a clear and consistent visual identity, which can make them stand out from competitors and leave a lasting impression on potential customers or clients. It also enables businesses to maintain a consistent look and feel across all marketing materials, from websites and social media to packaging and print collateral.

The logo is a crucial element of a brand kit, as it is often the first thing that people encounter when interacting with a brand. It should be simple, memorable, versatile, and accurately represent the brand’s values and personality. Choosing the right color palette is also important because it can affect how the brand is perceived. Different colors can evoke different emotions and associations, so it’s essential to choose colors that align with the brand’s values and target audience. In addition to the main color palette, it’s also crucial to consider how the colors will be used in different contexts.

Other elements of a brand kit may include guidelines for the brand’s font, imagery, and graphic design style. The font is an essential element of the brand’s visual identity, as it can help create a sense of personality and professionalism. It should be easy to read and align with the brand’s overall aesthetic. Secondary fonts may also be chosen for different uses, such as headlines, subheadings, and body copy. The imagery used in a brand’s marketing materials is also an essential part of its visual identity. It should be consistent with the brand’s overall aesthetic and resonate with the intended audience. It’s also important to consider how the imagery will be used in different contexts.

In summary, a brand kit is essential for businesses and organizations because it helps them establish and maintain a consistent visual identity. By carefully considering each element of the brand kit and working with a professional designer, businesses can create a brand that stands out and resonates with their target audience.

 

Careers in Technology/ Technology Careers

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Careers in Technology/ Technology Careers

Technology is fast constantly advancing and evolving. Jobs in this sector are not left out in this rapid growth. As technology keeps advancing, the number of jobs in technology increases. Careers in Technology require skills and experience in data and security management, scrum and development, and e-commerce.

You can have a technological career in small IT departments, fast-paced startups, and innovative tech companies. Therefore, learning about technology careers will be helpful when considering a job/career that most suits you in the technological world. We at Faciotech have had several inquiries about technology careers and are therefore compiling a list to assist us to answer those questions. Readers can follow us on our social media handles @faciotechgh on Facebook, twitter, Instagram and LinkedIn or visit our career page here for available positions. Here are some careers in technology you can consider.

 

  1. It Project Manager

Being an IT project manager is one of the best tech jobs. They oversee the development and implementation, and handle the organization’s information technology needs. They are in charge of highly skilled technical teams and look for ways to improve the IT systems. One does not need to be able to code but requires a bachelor’s degree in computer or information science-related major.

 

  1. Cloud Architect/ Engineer

Cloud architects/engineers plan, design, and develop an organization’s cloud computing strategy (software and app). They also design a cloud security system that keeps the company’s data safe. They sometimes convert a business document into technology practical designs to support customers and the company. They can also design and build different types of web services within a cloud-based environment. They work with the technical team to solve and troubleshoot issues and find solutions with the cloud-based process.

 

  1. Network Engineer/ Administrator

Network engineers/administrators are responsible for designing, building, and maintaining networks that allow data flow which makes modern business possible. They install and maintain local and wide area networks, run diagnostics, and complete routine software updates. Safety measures against viruses, malware, and other threats to network security are set up by network engineers/administrators. They generally ensure the efficiency of a company’s network hardware and computer systems.

 

  1. Security Analyst/ Architect

Security analysts/architects guard a company’s software against hackers and cyber-attacks. They maintain the safety of a company’s software and network security system by testing, developing, analyzing, and applying the effectiveness of the security system. Security architects/analysts are the front-line workers who protect sensitive company data and information from cyber threats. They are very essential in organizations as there can be huge financial losses if the organization’s data is not protected.

 

  1. Computer Programmer/ Developer

Computer programmers/developers create codes and other tools that enable software applications to run. They use computer coding language to create, test, and fix computer programs. A computer programmer or developer has to be fluent in computer languages, and have strong problem-solving and analytical skills to be able to code so that the computer operating system can execute the programs effectively.

 

  1. Computer Support Specialist

These people provide technical assistance for computers. They usually work within the company’s IT department. Computer support specialists also troubleshoot problems, assist their company’s employees (technical and non-technical staff) and customers with the technical problems they have with their computers, manage servers, and install software applications.

 

  1. Data Analyst

Data analysts collect, review and interpret large amounts of data. They ensure the accuracy of data and often translate it into information that organizations use to make informed decisions.  A data analyst usually makes use of data analysis software and statistical modeling applications to identify the various types, trends, patterns, figures, and numbers. This helps them to prepare reports to answer the company stakeholders’ questions and concerns.

 

  1. Database Administrator (DBA)

Database administrators (DBA) create, manage, and maintain large volumes of digital data like statistical surveys, library catalogs, user accounts, and clients’ records. They provide secure access to databases and create backups to prevent data loss in case of any system failure. Diagnosing and troubleshooting database system issues, installing patches, and updating anti-virus software applications can also be done by DBAs. They generally ensure that the computer systems run efficiently and effectively.

 

  1. IT Sales Professional

It is the responsibility of the IT sales professional to find the right technological software and hardware for commercial clients. To ensure quality service, they keep updated information about technical features and other features of their company’s system. They apply product knowledge to meet their clients’ specific and diverse needs. IT sales professionals also create interest in IT services and products, prepare and present demonstrations of software to potential clients, and identify and build business contacts through networking.

 

  1. Software Engineer

This job description requires the design and development of software, programs, and applications like internet browsers, and apps on both phones and computers. Software engineers must be skilled in programming languages to build programs and applications. They also recommend software upgrades for established systems. They often collaborate with other engineers and developers to develop new software systems.

 

  1. Web Developer

Web developers are responsible for the development and maintenance of websites. They use computer language, framework, and design strategies to develop and maintain websites. A web developer can either be a front-end web developer (one who builds the part of the website users see), a back-end web developer (one who builds the part of the website which delivers information to the front end, like the server), or a full stack web developer (a versatile developer who is both front and back-end web developer). Web developers ensure all elements are placed properly on the web page, and often create testing tools to monitor the website.

 

  1. Computer System Analyst

Computer system analysts analyze computer systems and perform updates on these systems to make them work more efficiently. They also design and install new computer systems for their organizations. They are very essential for mobile technology and cloud computing.

 

  1. Computer Research Scientist

It is one of the most rewarding careers in technology. They can be termed as the masterminds of technological innovation. They make their research to discover new ways to do things with computer technology, this helps companies to improve their data analysis and business. They most often also write algorithms to help analyze business data.

 

  1. Software Architect

Software architects are more experienced software developers who speed up plans and designs, and also set standards for coding, platforms, and tools for different aspects of a system software. They often assign project tasks, lead teams of developers, and build prototypes by hand. They also speak with clients to know their needs.

 

  1. Computer Hardware Engineer

Computer hardware engineers are the doctors of the physical computer. They design and build the physical components of the computer and computer software circuity. They also repair the faulty physical parts of the computer. They are very essential in keeping the hardware of a computer in shape for efficient and effective work.

 

  1. Digital Marketing Manager

The digital marketing managers form part of the business team of a company. They are responsible for the design strategies and methods used to promote and advertise products or services for a company. They usually work closely with art directors, advertising sales agents, and other professionals to create a budget and marketing plan for the company’s products or services.

 

  1. Big Data Engineer/Architect

As the internet produces huge bytes of data per day, big data engineers or architects are needed to capture, analyze, and get insights from such massive data. They plan, design, test, maintain, and oversee the entire lifecycle of the development and execution of complex data processing systems designed to accommodate large-scale data. Big data engineers mostly work with data scientists and analysts to ensure the success of a company.

 

  1. Devops Engineer

Most companies are open to remote work as telecommuting becomes easier, this makes DevOps engineering one of the best highest-paying tech jobs. The DevOps engineer could be part of the development team to help with network operations, or the operations team to help with application development. They work primarily with the production of software and the release of codes. They make sure everything runs smoothly by monitoring the software, troubleshooting problems, or editing or configuring the software if need be.

 

  1. Artificial Intelligence (Ai) Engineer

It is one of the best tech jobs for the future as tech industries are now focusing on the field of automation. An AI engineer builds, manages, and keeps all Artificial Intelligence Projects under control. They also use big-time data to train models involved in natural language processing, image recognition, and economic forecasting. They also figure out and learn how technologies like TensorFlow work.

 

  1. Mobile Application Developer

As technology keeps expanding and evolving, new mobile gadgets are being built every day hence the need for mobile application developers. They analyze, plan, and build applications and video games for mobile gadgets like laptops, palmtops, mobile phones, and many more. They also provide upgrades for these applications and video games occasionally.

 

 

 

13 Free Tools Resources for Nonprofits 2022

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13 Free Tools Resources for Nonprofits 2022

Nonprofits around the world are faced with the reality of transforming their operations digitally because of the competition in today’s digital world. Online tools and software applications have been developed to increase productivity and better communication. These tools and software applications help in the digitization process. Here are some tools to help organize your businesses.

 

  1. Mailchimp

MailChimp is a software used for sending messages via the electronic mail. MailChimp is a must-have nonprofit tool for e-mail marketing and mass communication. It allows you to create your own templates and also have access to their numerous ones. With MailChimp, you can send the right message to the right people at the right time by scheduling automated e-mails.

The number of subscribers who open your mail, the frequently clicked links, and the number of people who unsubscribe can all be seen through the analytics MailChimp provides. It offers a mobile app and allows you create mobile-friendly landing pages. It is best for nonprofits who are new to the industry, it also has up to 2,500 contacts and sends 12k e-mails per month for free.

 

  1. Slack

Slack is the right tool if you are tired of endless e-mail about different things. It is a messaging app which makes communication and collaboration between co-workers easier. It gives you the opportunity to create channels for various purposes like, a project, an idea, and a lot more. When a channel is created, everyone can monitor the happenings in that channel unless you make it a private channel for particular members.

Slack keeps your team communication in one place which makes it less likely to get lost in dispersed communication. Slack can also be integrated with other web services like Google Drive, Trello, and many more, to share links, files, spreadsheets, etc. You can also search, share your screen and make calls on slack. Slack is completely free but has paid options for those who want more advanced features.

 

  1. Google Analytics

Google analytics tracks all your hard and soft conversations. Hard conversations contribute directly to your organization’s programs and operations, for example, volunteer registrations, forms submissions, online donations, and a lot more. Soft conversations on the other hand, leads to hard conversations, for instance, downloading annual reports, engagement steps, visiting websites pages, etc.

Google Analytics give you the opportunity to decide on where your nonprofit staff should spend their time. It also solves the issue of resource capacity by helping you understand visuals that are effective, which blog attracts the most readers, etc. Google Analytics’ basic service is free, but there is a premium version called Analytics 360.

 

  1. Buffer

Buffer is a web tool used to share information on social media. It posts the content you create according to the schedule you set which saves you lots of time and energy. Through a plugin or via your newsreader, schedules can be set directly from Buffer’s website.

When your staff handles different aspects of the website; for instance, one person creating blog posts while the other person interacts with supporters, Buffer allows you collaborate with them all. It can also suggest the best possible times to share your content since its analytic features evaluate your posts. Buffer has one of the best support team which provide you with the best customer care.

 

  1. Canva

The Canva software allows you to create the beautiful graphic content as demand for high-quality visual contents are getting higher. Canva offers hundreds of templates for visual content creation for marketing and social media, making the creation of visual content easy and quick. It is very easy to use and has a lot of guideline information.

Branded templated can also be created and saved for everyone on your team to access. Canva is free for eligible nonprofit organizations with proper documentation. There is a premium version called Canva Pro, which offers more tools to try out.

 

  1. Asana

Asana is one of the best free project management software which offers 50% discount for all nonprofits that qualify.  Team members can track work on Asana by joining projects. Each project has a task list and each task have subtasks, due dates, comments, tags, attachments, an assignee, and followers. Data on the app helps members understand what is happening and therefore do not need to discuss matters in any way.

Asana users receive notifications and invites in their inbox when a change is made or a task is assigned. It has more advanced features which allows you integrate with variety of software s like Google Chrome, MailChimp, etc. You can also create space for both private and team conversations. It is great for basic project management and is free for 15 members.

 

  1. Salesforce

Salesforce is a customer relation management tool which keeps your customers in mind. It has a Nonprofit Success Pack (NPSP) specifically for nonprofit organizations. The NPSP has a flexible open data architecture and pre-built constituent, and donor management components. It helps nonprofits cultivate donor relationships, and also observe interactions with funders and volunteers.

The NPSP offers user-friendly and engaging experience that today’s donors expect. With minimal custom programming, NPSP can be configured for the goals, day-to-day processes and needs of any organization. Salesforce gives 10 free subscriptions of Sales and Service Cloud Enterprise Edition for registered nonprofits.

 

  1. Zoom

Zoom is a video communication software leading in the modern enterprise. It makes communication easy and reliable. It creates a platform for video and audio conferencing, chat and webinars. I can be accessed on desktops, mobile devices, and room systems.

 

  1. Bitwarden

Bitwarden is a password software application which keeps your website safe. It manages your password and keeps your nonprofit organization safe from hackers. It is a reputable software application and offers a free option.

 

  1. LinkedIn

LinkedIn is a software application which allows users post their businesses to find volunteers and employees. Details about the job opportunity is provided to give applicants the full view of what is expected of them. Nonprofits can request for discounts.

 

11. Donorbox

Donorbox is an online fundraising software that gathers charitable donors from around the world for nonprofit industries yearly. It allows donors to easily and frequently donate, captures, and also keeps their information safe. Donorbox increases brand awareness and raise funds for nonprofits as they cannot serve the beneficiaries without funding. Donorbox is a powerful all-in-one fundraising software that can in 15 minutes, start fundraising with a fast, optimized donation system.

Over 50,000 nonprofits from about 40 countries use Donorbox. It allows nonprofits create their own customized and branded recurring donations from their website if they do not like to use the pop-up form on the homepage. The Donorbox database stores and maintains the collected data of donors, allows nonprofits to add communication notes, offline donations, a list of important donor moments (giving anniversary, change in plans, first-time giving, etc.), segment donor records, and many more.

Donorbox offers features such as event ticketing, crowdfunding, peer-to-peer fundraising, membership campaigns, text-to-text, and many more. The forms in Donorbox can easily be embedded in website builders (Weebly, WordPress, Squarespace, and Wix). Donors in Donorbox can make donations via Apple Pay, Direct Debit using banks, credit and debit cards, Google Pay, Paypal, Venmo, ACH bank payments, and many more in multiple currencies (USD, AUD, EUR, etc.).

Receipts for donations can be customized beforehand and are received automatically after donations are made. Donorbox also has features like an embeddable donor wall, suggested donation amount, company matching widget, tribute donation, donation designation, and many other useful features.

Donorbox has an upgraded version called, Donor Premium, which allows you to get your account manager cum fundraising coach, dedicated high-priority support 24/7, and a hand-picked set of advanced tools, all at a very affordable price. However, Donorbox is free to start and has no monthly contract.

 

12. Linktr.ee
Linktr.ee is an Instagram page linking tech tool. It links two or more pages in your Instagram bio. It helps you build an intermediary landing page that contains the links you need in a layout that is visually pleasing.

 

13. Sharekit.io

Sharekit.io is a very helpful tech tool in social sharing. Links shared on social media can look very disorganized and confusing which makes receivers often disregard and ignore such links. Sharekit.io, therefore, is considered one of the best tools in link sharing. With the help of some IT support, it allows you to customize what your link preview looks like. Though not free, Sharekit.io has affordable monthly and annual plans.

 

Faciotech warn of scams involving malicious multi-vector attacks

Facio Innovations Technology
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Faciotech warn of scams involving malicious multi-vector attacks
You probably know that cybercriminals can use malicious emails and phone calls to steal your sensitive information. But did you know that cybercriminals can use multiple attack vectors simultaneously to make their attacks even more effective?
While it may be easy to spot a single suspicious email or phone call, multi-vector attacks can be difficult to catch.
According to a new IBM report, a standard email-only attack yielded a 17.8% click rate from its target audience. When cybercriminals paired the same email attack with a matching phone call campaign, the click rate increased to 53.2%. That’s three times the email-only click rate! By using multiple attack vectors at once, cybercriminals can make their messages seem more credible and urgent.
Don’t let a multi-vector attack trick you. Follow the tips below to keep your sensitive information safe:
  • Verify that urgent messages are legitimate before taking action. Contact the person or organization directly using another line of communication.
  • When you receive an email or phone call, watch out for red flags. Scams often use urgent deadlines and scare tactics to trick you into sharing sensitive information.
  • Remember that even if you receive a message from more than one attack vector, that does not mean the message is legitimate. Always think before you click or reply.
Stop, look, and think. Don’t be fooled by the scammers.

Faciotech warn of QuickBooks scam where cybercriminals try to make a quick buck

Facio Innovations Technology
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Faciotech warn of QuickBooks scam where cybercriminals try to make a quick buck
QuickBooks is a popular accounting software that offers free accounts to its users. While many individuals and organizations use QuickBooks to track their finances, cybercriminals have been using it to run a “business” of their own. In a new scam, cybercriminals create a free QuickBooks account and use the associated email address to send you malicious emails.
To start, cybercriminals send you a phishing email that appears to be an invoice from a reputable organization, such as Norton or Microsoft. The email includes a phone number and directs you to call if the invoice seems suspicious. If you call the phone number, you’ll be asked to confirm your credit card information to cancel the fake transaction.
Unfortunately, if you share this information, the cybercriminals can use it to make their own purchases.
To protect yourself from this malicious scam, follow the tips below:
  • Never call a phone number provided in a suspicious email. Instead, visit the organization’s official website to find their contact information.
  • If you’re asked to verify payment information over the phone, ask the caller to tell you what they have on file. If they decline, only provide the last four digits of your payment card number.
  • Cybercriminals can use fake invoices to alarm you and trick you into clicking impulsively. Always think carefully before you click!

Stop, look, and think. Don’t be fooled by the scammers!

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